Donald Land is a platform game for the Nintendo Entertainment System where players control Ronald McDonald. After the Gumon Family seizes control of McDonaldland and captures his friends, including Grimace and Birdie, Ronald embarks on a quest to rescue them. Players navigate various levels, collecting hamburgers and overcoming enemies, ultimately confronting the Gumon Family in their castle.
When the Gumon Family takes over McDonaldland and captures Ronald's friends including Grimace, Birdie, the Fry Guys, and others, it's up to the jolly clown himself to put an end to their vile machinations and eat hamburgers across numerous locales leading up to the final castle headquarters of the Gumon Family.